Akshata Sharma
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Aneesh Jain, an IIT-Kharagpur engineer, traded his McKinsey & Company career to transform the lives of farmers.
In 2013, fueled by his firsthand experiences with the challenges faced by marginal farmers in Rajasthan, Aneesh founded Gram Unnati, an agricultural value chain services platform dedicated to bridging the gap between institutional buyers and small farmers.
Over the past decade, GramUnnati has empowered over 2 lakh farmers across seven states, boosting their incomes by up to 40% for fresh produce.
With a 100% buyback guarantee, farmers can rest assured that their hard work will always pay off. And the journey doesn't stop here - Gram Unnati aims to reach one million farmers in the next two years.
The harsh realities that a small, marginal farmer goes through changed the engineer’s entire world view. His firsthand experiences of the challenges plaguing the agricultural supply chain and the struggles of farmers vis-a-vis low yields, high costs and poor returns gave the now 40-year-old a new purpose in life.
This assignment wasn’t just another job; it became a defining chapter of Aneesh’s life, educating him on the nuances of agriculture and the significant potential for improvement in agricultural practices.
“I had earlier planned to go back to my corporate career but my interactions with farmers changed my best laid plans. As an individual and professional, I felt welcomed by them. They were interested in working with me, and I therefore decided to explore this opportunity and find a solution to their woes,” Aneesh shares
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