Astounding journey indeed! This man had no other option but to sell his business and even

Viraj Bahl focuses on turning his struggles into stepping stones; thus, inspiring everyone in the competitive entrepreneurial game of India.

In collaboration with the likes of Anupam Mittal, Piyush Bansal, Myra Thapar, Vineeta Singh, and Aman Gupta, he has recently joined the judges panel of Shark Tank India Season 4. And recently got crowned as one of the most successful entrepreneurs of India. What is most enticing is his ‘rags to riches’ tale of how he managed to enter and establish himself in the food processing business.

His grandmother ran a’s home based food business, from where he got his inspiration to run a successful food business starting in his childhood. Indeed, true passion means hard work, because setting up any business is no cakewalk! But that raw food engineering he studied made him the best as nothing went to waste.

VIRAJ’S TURNING POINT

In 2002, with the father’s consent, he began working with Fun Foods, a company that seemed to be doing well under the management of Rajeev Bahl. For six years, virtually throughout his college life, Viraj helped Fun Foods to get the recognition that he and his family wanted. But a big turning point occured for Viraj in 2008 when his father decided to sell Fun Foods to the German company Dr. Oetker, for Rs 110 crores. There seems to have been widespread resistance on selling it from his side but that decision made him very emotional and at the same time changed him professionally.

Bahl’s weathering Points & Ignore

After the enthusiasm from Sahil’s growth turbo boosts fell, the loss started pouring. Although the first few grew rapidly, revenues went downhill, and in 2013 all six had to close down. His wife’s determination cost them getting Viraj into Lies due to failing of Pocket Full. Following that, Viraj dived headlong into food processing again and established food factory of his own. In 2013, he started Veeba Foods in Neemrana, Rajasthan and turned it within a year to the largest sauce company in the country.

Unbelievable Advancement of Veeba Foods

Veeba Foods has come a long way and have experienced impressive progress over the years. For the financial year 2023-24, the company wants to achieve a revenue target of Rs 1,000 crore which also shows their growth about the company. Veeba foods may not be listed in the stock exchange but Viraj being the major shareholder along with strong investor support has accelerated the company’s growth.

Viraj has singlehandedly focused in not only changing the food processing industry but making Veeba a household name in the Indian FMCG Industry. The name Veeba is named after Vishal’s mother Vibha Bahl.

It's not every day that you see someone put in effort only to win in life and build a 1000 crore empire to spin success and glory and all and Viraj Bahl’s story is just that.